We're thrilled to announce that JLab is the Official Audio Partner of the Ghana Football Association (GFA) through 2028. With the 2026 FIFA World Cup approaching and African football rising on the world stage, there's no better time to be part of Ghana's journey.
Why Ghana
The Black Stars aren't just a football team. They're a symbol. With players competing across the Premier League, La Liga, and beyond, Ghana shows up on the biggest stages in the world. That's the kind of community JLab was made for.
What the Partnership Includes
JLab will appear on training kit sleeves for both the men's and women's national teams as they head into the 2026 FIFA World Cup and the 2026 Women's Africa Cup of Nations respectively. JLab will also have a presence at the Juvenile League Championships, and content will roll out across @Ghana_FA_Official, @Blackstarsofghana, @Ghanawnt, and JLab's global channels all season long.
Sound of Belief
"Football isn't just played, it's felt. From pre-match rituals in the locker room to playing on the biggest pitches in the world, sound is part of what drives performance and brings people together. We're proud to partner with the Ghana Football Association and we're excited to connect with fans around the world," said Terra Teat, CMO of JLab.
"As Ghana continues to rise on the global stage, we're prioritising partnerships that match our direction: bold, progressive, and built for elite performance. JLab shares that ambition," said Kurt Edwin Simeon-Okraku, President of the Ghana Football Association.
Audio for Every Moment
Whether you're tuning in on your commute, winding down after the match, or locking in before a big moment, JLab has the sound to match. The Cloud Jbuds Lux Headphones deliver premium audio and all-day comfort at a price that's as accessible as the sport itself.
The World Is Watching
The Black Stars face Austria in Vienna on March 27 before taking on four-time World Cup champion Germany in Stuttgart on March 30. JLab is proud to stand alongside this team and the fans who support them as Ghana takes on the world.
Shop JLab audio at jlab.com and follow us on social for Ghana FA x JLab content, giveaways, and activations throughout the season. Follow along at @Ghana_FA_Official, @Blackstarsofghana, @Ghanawnt, and JLab's global channels: @jlabaudio, @jlabuk & @jlabgermany.